Normal view MARC view ISBD view

Marketing Stratégique et Opérationnel : Du Marketing à l'orientation Marché / Jean-Jacques Lambin

; Chantal de Moerloose [ Livre]

Main Author: Lambin,Jean-JacquesSecondary Author: Chumpitaz,Ruben;De Moerloose,ChantalLanguage: français.Edition Statement: 6 Ed.Publication: Ruben Chumpitaz : Dunod, Paris, 2005Description: 695 p. ; 24 cm.ISBN: 2100490494.Subject - Topical Name: Études de marché-cours | Market surveys | Marketing stratégique-cours | Strategic planning

average rating: 0.0 (0 votes)

Item type	Current location	Call number	Status	Date due
Livre	Bibliothèque Universitaire Mohamed Sekkat Rez de chaussee	658.8 LAM (Browse shelf)	Available

indexP.703-718.

There are no comments for this item.